First Look at the New Cover Design!

Cover of Fifth Edition
Fifth edition cover.

The cover design for the fifth edition has been completed!

As we first reported in a post on August 31, 2017, we selected a LIFE magazine image from 1966, created by Arthur Schatz. It’s licensed from Getty Images, which title it: ““Showing different stations available to CATV subscribers.”

The following blurb will appear on the book’s copyright page to provide a bit more context. Part of our rationale for picking this image is to allude to the abundance of screens in 21st-century life.

When it first appeared in LIFE in January 1966 it illustrated the variety of channels that were available to “community antenna TV” (CATV) subscribers at that time. CATV was the first form of “cable television” in the U.S. and would eventually lead to the vast profusion of cable channels in the 1990s. In turn, the proliferation of cable networks came to disrupt the dominance of over-the-air broadcast networks—a harbinger of future upheaval caused by on-demand streaming services.

 

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